About StratMD

The Problem We're Solving

Strategy documentation is broken.

Most companies keep their strategy in slide decks, Notion pages, or Confluence wikis. These formats are:

• Proprietary — Locked into specific tools
• Unstructured — Drift over time without discipline
• AI-hostile — No efficient way for agents to query partial data
• Version-blind — Poor history, painful collaboration

Meanwhile, the rise of AI agents creates a new requirement: strategy needs to be machine-readable without sacrificing human readability.

The Solution

StratMD is an open format that treats strategy as a hybrid artifact:

• Narrative sections for human reasoning and context
• Structured tables for goals, risks, metrics, and decisions
• YAML frontmatter for metadata and linking
• Markdown foundation for universal compatibility

It's designed to live in Git, render anywhere, and parse reliably.

Design Principles

1. Markdown-native — Plain text everywhere
2. Human-first — Readable as a document; tables over JSON
3. AI-friendly — Consistent headings, IDs, table schemas
4. Git-native — Diffable, mergeable, branchable
5. Framework-agnostic — Works with OKR, OGSM, custom models
6. Hierarchical & Linked — Explicit parent/child and cross-references
7. Hybrid Structure — Narrative + structured tables
8. Evolvable — Built-in changelogs and versioning
9. Minimal by default — Optional sections; start small

Who's Behind This

StratMD was created by Stratafy, a company focused on closing the strategy execution gap with AI-native tools.

We built StratMD because we needed an open format for our own platform — and realized others would benefit from it too.

Contact

• Email: leonard@stratafy.ai
• Twitter/X: @stratafy
• GitHub: github.com/Stratafy-ai/stratmd

License

StratMD is released under CC0 1.0 Universal (Public Domain).

Use it, extend it, build on it — no attribution required (though appreciated).

Contributing

We welcome contributions:

• Spec improvements — Open an issue or PR on GitHub
• Tools & parsers — Build and share implementations
• Examples — Share how you're using StratMD
• Feedback — Tell us what's working and what's not

The format will evolve based on real-world usage.